Brand Marketing Manager, AI Education, Consumer Apps Marketing

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Brand Marketing Manager, AI Education, Consumer Apps Marketing

As a Brand Marketing Manager on the Education marketing team, you will set the overarching strategic narrative and build audience trust in Google's AI Learning ecosystem at a global scale. You will partner with senior stakeholders across the organization to drive cross-functional alignment on differentiated positioning, lead high-impact earned, owned, and paid amplification strategies, and elevate Google's voice among key opinion formers, policymakers, and educator communities. As a global lead, you will architect the narrative governance and scalable toolkits that enable regional teams worldwide to localize and amplify the story with impact.

Responsibilities:

  • Lead the multi-year brand strategy and global go-to-market architecture for the education narrative, grounding strategic direction in deep market dynamics and audience insights.
  • Define the foundational positioning and messaging frameworks that articulate our ecosystem's unique value proposition and leadership in AI for education.
  • Architect and direct major global launch moments and brand amplification campaigns across high-visibility surfaces, keynotes, flagship events, and digital hubs.
  • Influence and align cross-functional leadership across Product, PR/Comms, Policy, and Marketing to ensure a unified narrative across the entire company, and build scalable global-to-regional operating models, frameworks, and asset governance to empower regional teams to scale the narrative effectively.
  • Establish measurement frameworks and sentiment/brand health metrics to evaluate long-term narrative impact and guide brand marketing investments.

Individual pay is determined by factors including job-related skills, experience, and relevant education or training. US: $141000 - $205000 (USD) + 15% bonus target + equity + benefits.

Google is proud to be an equal opportunity and affirmative action employer. We are committed to building a workforce that is representative of the users we serve, creating a culture of belonging, and providing an equal employment opportunity regardless of race, creed, color, religion, gender, sexual orientation, gender identity/expression, national origin, disability, age, genetic information, veteran status, marital status, pregnancy or related condition (including breastfeeding), expecting or parents-to-be, criminal histories consistent with legal requirements, or any other basis protected by law.

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