Marketing Strategy Director

Marketing Strategy Director

Our client in the Pharmaceutical industry is looking for a highly experienced Marketing Strategy Director to support several high-priority launch and strategic brands. This individual will serve as a strategic advisor to brand marketers, helping shape omnichannel marketing campaigns and ensuring marketing efforts are aligned with broader business objectives.

This role will act as the bridge between marketing strategy and execution, partnering with brand teams, content teams, analytics teams, and agency partners. The successful candidate will be responsible for developing strategic recommendations, creating customer journey frameworks, interpreting campaign performance data, and guiding marketers through the planning process. This is a highly visible role supporting critical launch brands where strategic thinking, relationship building, and pharmaceutical marketing expertise are essential.

Must Haves:

• 15+ years of experience in Marketing Strategy, Brand Strategy, Digital Strategy, or Omnichannel Marketing
• Director-level experience within a marketing, digital, creative, or agency environment
• Proven experience developing marketing strategies for Pharmaceutical or Life Sciences organizations
• Deep understanding of HCP focused marketing and omnichannel customer engagement
• Experience bridging marketing strategy and campaign execution
• Strong background creating customer journey maps, experience maps, and strategic planning frameworks
• Ability to analyze campaign performance data and translate insights into recommendations
• Advanced proficiency with Microsoft PowerPoint and Microsoft Office Suite
• Exceptional communication, stakeholder management, and relationship-building skills
• Experience supporting launch brands or other high-priority commercial marketing initiatives

Pluses:

• Experience supporting top pharmaceutical launch brands
• Experience consulting directly with senior marketing leaders and brand directors
• Experience working with both in-house marketing organizations and agency partners
• Previous experience transitioning from agency-side marketing strategy into embedded client environments
• Background in commercial pharmaceutical consulting