Social Media Intern IMS, 2027 Season

Social Media Intern, IMS

As a Social Media Intern, you'll support the IMS social team in daily management of @IMS and @Indy500SnakePit channels under the guidance of the Director of Digital Marketing and Social Media Specialist. You'll help bring the social strategy to life through content creation, community engagement, and fan growth initiatives. Working closely with the Penske Entertainment team, you'll gain hands-on experience in a fast-paced, evolving digital landscape.

In this role, you'll be an important part of delivering top-tier experiences to fans, partners, and teams across the motorsports world. You'll take ownership of key responsibilities, collaborate across departments, and bring energy and innovation to a fast-paced environment.

Your responsibilities will include:

• Assist Social Media lead in day-to-day social publishing, content tracking, and implementation of overarching social strategy
• Assist with all IMS race weekend coverage during the 2027 season, including coverage of INDYCAR, NASCAR and IMSA sports cars.
• Co-lead content strategy and creation for Coors Light Snake Pit social media channels.
• Continually identify trends and opportunities for community engagement across all social platforms through conversation monitoring
• Create social content, including photography, graphics and short-form video and writing social copy for assigned posts
• Stay current on latest industry trends and best practices, including emerging platforms
• Enthusiasm for and commitment to the company and the Vision, Mission and Values

We're looking for someone who's ready to bring great effort every day and is committed to growing with us.

Required Experience & Skills:

• Experience in social, digital, marketing or content roles
• Understanding of major social platforms (Facebook, X, Instagram, YouTube, TikTok, etc.)
• Experience in Adobe Creative Suite is preferred
• Experience in social listening and analytics tools is preferred (Blinkfire, etc.)
• The person who is selected for this position should be proactive, efficient, flexible, resilient, organized and a team player
• The chosen individual must maintain high levels of integrity and confidentiality.
• Ability to work in high-paced environment and on short deadlines
• Effective communication skills
• Cultural competence and the ability to thrive in a diverse environment
• Alignment with Penske Entertainment's core values and standards

Education:

• Currently pursuing an undergraduate or graduate degree (Marketing, Communications, Digital Media, Public Relations, Sports Management, Sports Media preferred)

Leadership:

• This role does not have direct supervisory responsibilities.

Flexibility & Travel:

• Internship begins in February and concludes at the end of September (must be available for all IMS events during this period)
• Requires a minimum of 15 hours per week during the Spring semester and a minimum of 30 hours per week for the duration of the internship at IMS office.
• There will be weekend and holiday work when race events are held
• Candidate must be able to work overtime as needed
• Our teams work together to create flexibility that supports life in and out of work

Physical Demands:

• Physical demands consist primarily of sitting, standing, and walking.
• Must have the stamina to work long hours and must be willing to work an irregular schedule, which may include weekends or evenings.
• Occasional work outdoors requires physical strength and stamina to endure extreme heat, cold, rain and other conditions.
• Comfort working indoors/outdoors and around event noise

Work Environment:

• Fast-paced, collaborative office and event settings
• Work is mainly performed in an indoor environment and near others.
• The employee is faced with frequent interruptions and must meet with others on a regular basis.
• The noise level in the work environment can be loud, due to professional racing events.

Equal Opportunity:

Penske Entertainment is proud to be an equal opportunity employer. We're committed to creating a workplace where everyone can thriveregardless of race, gender, orientation, background, or ability.