Top Store Leader - Central Market

HEB San Antonio, TX Posted 4 hours ago
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General Manager (Store Leader)

The General Manager is the CEO of the storeowning total business performance across operations, merchandising, and people. This role leads a complex, high-volume environment spanning fresh, center store, and general merchandise, with full accountability for P&L, execution, and culture. We are looking for a complete leadersomeone who can run the business, elevate the product, and build a high-performing team. This is not a single-lane role. Success requires strength as an operator, a merchant, and a people leader, along with a strong curiosity for food and the ability to translate emerging trends into a compelling in-store experience.

Key Responsibilities

  • Business & Financial Ownership
    • Own full-store P&L: sales, margin, labor, shrink, and expenses
    • Translate market trends and competitive insights into clear, actionable strategies
    • Identify long-term opportunities and position the store to outperform the market
    • Make high-impact decisions on staffing, merchandising, and resource allocation
  • Operational Excellence
    • Lead daily operations across all departments with a focus on consistency, speed, and quality
    • Ensure execution of all company standards, food safety, and regulatory requirements
    • Establish a disciplined operating cadence that drives accountability and results
    • Navigate complexity and make sound decisions in a fast-paced environment
  • Merchandising Leadership
    • Own the in-store experience across fresh, center store, and general merchandise
    • Drive merchandising strategy: seasonal planning, pricing, assortment, and inventory optimization
    • Leverage deep understanding of customer preferences and local market dynamics
    • Demonstrate a genuine curiosity for foodstaying current on trends, exploring new products, and translating insight into differentiated store execution
    • Elevate product presentation and ensure the store reflects a best-in-class standard
  • General Merchandise Strategy
    • Lead and evolve General Merchandise categories including Baby, Beauty, Entertainment, Seasonal, and Texas Backyard/Farm & Ranch
    • Identify growth opportunities and refine assortment to meet customer demand
    • Align merchandising strategy with financial and operational goals
  • Leadership & Talent Development
    • Lead, coach, and develop a team of 20+ managers across all functions
    • Build a strong leadership bench and succession pipeline
    • Own all talent decisions: hiring, promotion, development, and performance management
    • Create a culture of accountability, ownership, and continuous improvement
  • Change Leadership & Innovation
    • Lead the store through change with clarity and confidence
    • Identify opportunities to improve processes, efficiency, and overall performance
    • Integrate data and insights from multiple sources to make informed decisions
    • Act as a change agentdriving innovation while maintaining operational discipline

Qualifications

  • Bachelor's degree required; MBA preferred (or equivalent leadership experience)
  • 710+ years of progressive leadership experience in grocery, retail, or food service
  • Proven success leading large, complex, multi-department operations
  • Demonstrated strength across operations, merchandising, and talent leadership
  • Strong financial acumen with a track record of delivering results
  • Deep understanding of food retail and general merchandise
  • Strong curiosity and enthusiasm for food, with the ability to translate trends and product knowledge into meaningful business results
  • Skilled in organizational development, coaching, and performance management
  • Effective communicator with strong decision-making and influencing skills
  • High adaptability and resilience in a fast-paced, evolving environment

What Success Looks Like

  • Consistent delivery of sales, margin, and operational targets
  • A high-performing, stable leadership team with a clear succession bench
  • Best-in-class execution across operations and merchandising
  • A store that reflects strong product, strong culture, and strong results
  • Ability to balance short-term execution with long-term growth
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