Content/Customer Strategist - Servicenow KnowledgeBase - Remote / Telecommute

Cynet Systems Washington, DC Posted 2 days ago
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Job Title

Pay Range: $59.39hr - $64.39hr

Requirements/Must Have

  • Bachelors Degree in Marketing, Business, Design Strategy or related field.
  • 8+ years of progressive product management, marketing strategy, design strategy or marketing project management experience.
  • In lieu of a Bachelors degree, an additional 4 years of relevant work experience is required in addition to the required work experience.
  • Strong knowledge of primary research approaches including quantitative and qualitative market research.
  • Excellent Microsoft and/or Adobe Suite skills.

Responsibilities

  • Plan, facilitate and execute human-centered design processes across multiple projects.
  • Capture the voice of the customer and work cross-functionally to deliver meaningful and diverse customer experiences.
  • Conduct, gather, and define preparatory research to understand needs of customers.
  • Develop Human Centered Design (HCD) research plans, including interview guides, participant observation, information-gathering tools, immersive research, and surveys.
  • Develop personas, journey maps and lead others through the development of solution seeking How Might We statements.
  • Design and facilitate ideation sessions with stakeholders, including future-state journey mapping, card sets, brainstorm sketching, and paper prototypes.
  • Illustrate the vision for the product through product roadmap creation and identify the problems the product will solve.
  • Work with business teams to understand current challenges and goals, and align with Customer Experience (CX) strategy and objectives.
  • Collaborate with Consumer Insights team on collection of consumer trends, competitive insights, industry updates and sales reports.
  • Build consensus with teammates across the organization and give clear direction during cross-functional collaboration.
  • Lead associate-engagement strategies, including building empathy for the customer across the organization.
  • Champion usage of multiple sources of customer insights, including Voice of Customer (VOC), analytics, direct customer research, and HCD sessions.
  • Develop and present the business case for new products or solutions at all levels of the organization.
  • Ensure there is a tracking mechanism in place to demonstrate the success or failure of the initiatives launched.
  • Act as project manager and take ownership of team results by quantifying and qualifying team contributions.

Skills

  • Human-Centered Design (HCD)
  • Customer Experience (CX) Strategy
  • Product Management
  • Marketing Strategy
  • Design Strategy
  • Journey Mapping
  • Persona Development
  • Qualitative Market Research
  • Quantitative Market Research
  • Voice of Customer (VOC)
  • Adobe Suite
  • Microsoft Office Suite
  • ServiceNow KnowledgeBase

Qualification And Education

  • Executive presence with the ability to quickly establish credibility with and influence leadership level teams.
  • Experience leading multi-disciplinary teams through the entirety of the human-centered design process.
  • Strong verbal and written communication skills with the ability to explain complex concepts to a variety of audiences.
  • Demonstrated ability to think strategically about issues impacting an entire portfolio or business unit.
  • Proven ability to think critically and creatively while managing internal customers and complex projects.
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