Director of Advertising and Marketing

The Lawrence (Kan.) Journal-World is seeking a dynamic, strategic, and results-driven Director of Advertising and Marketing to lead our multimedia sales division. The Journal-World is the oldest and largest media organization in the Lawrence community, operating LJWorld.com, KUsports.com and publishing a five-day per week daily newspaper in a metro area of about 120,000 people.

The ideal candidate will foster a culture of exceptional customer service focused directly on helping local businesses increase their prosperity. You will oversee the development of high-impact advertising campaigns, lead an energetic sales team, sell to major accounts, and continue the growth of the Journal-World's digital advertising programs.

Key responsibilities include:

• Team Leadership: Manage, mentor, and inspire a team of inside and outside media sales executives. Direct


• Account Management: Actively manage and cultivate relationships with major advertising clients and key stakeholders.


• Revenue Strategy: Design and implement strategic multimedia sales initiatives across print, video, digital, and e-commerce segments.


• Audience Marketing: Oversee data-driven marketing campaigns designed to scale digital subscriptions for our core platforms.


• Community Initiatives: Lead marquee local promotional events and community integrations, including the highly successful annual "Best of Lawrence" program.

Lawrence, home to the University of Kansas, is a vibrant community located about a half-hour outside the dynamic Kansas City metropolitan area.

The Journal-World offers a competitive salary and benefits package.

TO APPLY

To apply, email a letter of interest and resume to Publisher Chad Lawhorn at [email protected].